Blog Category
Halstead Jewelry Articles in Business
by Brad Scott
How to Qualify for Wholesale Pricing on Jewelry Supplies at Halstead
Having wholesale status at Halstead gives you some of the best pricing on your jewelry supplies. Our wholesale and tax specialists are providing you with all the information you need to register your business and become a wholesale approved jewelry business.
Read MoreHow to Build Nonprofit Partnerships for Your Jewelry Business
Jeweler and business owner Kristen Baird walks you through how to partner your jewelry business with nonprofits. She gives advice, tips, and first-hand experience so you can make the partnership mutually beneficial.
Read MoreConsigning Your Jewelry to Retailers: Taken From Two Points of View
Metalsmith Ayesha Mayadas will give you a few pointers on how to consign your jewelry to retailers, both from a jeweler's perspective and from the shop owner side.
Read MoreBuilding Your Jewelry Business Through Transitions
Kristen Baird, owner of Kristen Baird Jewelry, talks about building your jewelry business through major transitions. She gives helpful advice from her own experiences of taking her business from hobby to full time, hiring her first employee, building a family, and more, so that you can be successful on the other side.
Read More5 Ways to Get More High Quality Traffic to Your Jewelry Website
In the digital age of online shopping, one way to get ahead is by attracting high quality traffic to your jewelry website. Arianne Foulks, branding and web design expert for creative small businesses, outlines 5 ways to attract the traffic you want.
Read Moreby Andrea Li
Pinterest Holiday Marketing Guide: Inspire, Influence, and Convert -
Andrea Li, Pinterest marketing extraordinaire, walks you through using the platform for your holiday marketing. With a step-by-step guide and posting timeline, she shows you how to get the most out of Pinterest for your jewelry business.
Read Moreby Lilian Raji
How to Prepare your Jewelry Brand for a PR Consultation -
Lilian Raji follows up her PR for Jewelry post with information on how to prepare your brand for a PR consultation. She goes through the key elements you need to have in place before you’re ready.
Read MoreUsing SEO To Market Your Jewelry Business
Succeeding in today’s digital retail world means much more than simply having a website and social media presence. Once you’ve decided to put in the time and effort to have your own website, you want to make sure it will help promote your business. This is where the world of Search Engine Optimization (SEO) comes in!
Read Moreby Lilian Raji
PR for Jewelry: Are you Ready to Hire a PR Company?
Thinking about hiring a PR firm? Lilian Raji, founder of The Lilian Raji Agency, a luxury goods public relations and marketing company, discusses how to know if your jewelry business is ready. She talks about what a PR company can do for your brand and shares real world stories.
Read More5 Tips for a Successful Jewelry Business
Making your jewelry is the fun part of owning your own jewelry business. But the reality of owning a jewelry business is that you have to run the business-side of things. Read on for our top 5 tips on how to run a jewelry business.
Read Moreby Lisa Lehmann
Family First: The Pros and Cons of Featuring Your Family in Marketing -
Lisa Lehmann, jewelry designer and mother, talks us through using your family in marketing. She discusses why it can be tricky, as well as gives helpful tips and questions to ask yourself that will help you decide what to post.
Read Moreby Andrea Li
Marketing your Jewelry on Pinterest
Join Andrea Li, jeweler and Pinterest marketing guru, to learn about selling your jewelry on Pinterest. She discusses why Pinterest is a unique platform and the new features that will benefit your jewelry business and why.
Read MoreJewelry Marketing Tips: Influencer Marketing
Using influencer marketing for your jewelry business is a valuable tactic that has grown and evolved over the last few years. Read on to learn some of the ins and outs of this marketing tool.
Read MoreJewelry Marketing Tips: Creating Content
When you're selling your jewelry online or creating a community around your brand, you need to give your customers something to look at, watch, and read. This is where a solid content marketing strategy comes in handy for your business. Read on for tips to create jewelry marketing content.
Read MoreJewelry Marketing Tips: Understanding Your Customers
Targeting your customers properly is the foundation of successful marketing campaigns. Read on for tips to make sure you understand your customers and make the most out of your marketing strategy.
Read MoreSide Hustles for Your Jewelry Business -
Sometimes as a jewelry business owner you feel the need to take up a side gig - maybe it's a financial need or a desire for extra jewelry-related experience to build your resume. Sarah Rachel Brown has some great ideas for side hustles for jewelers!
Read MoreHow to Transition your Jewelry Making Hobby into a Business
Making jewelry is a great creative outlet and is a popular hobby. For one reason or another, you may decide to take the plunge and turn it into a business. Check out these tips for transitioning your jewelry hobby into a successful business.
Read MoreTips to Start Offering Custom Jewelry -
Thinking of offering custom work but don't know where to start? Check out these tips from Kristen Baird on how to approach custom work to make sure you and your clients both have a great experience.
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